Safety belts are engineered to stretch 6-16% during high-impact collisions, effectively dissipating kinetic energy and protecting occupants. However, this stretching is irreversible, rendering the belt compromised after deployment. Alarmingly, despite explicit manufacturer mandates for replacement, approximately 85% of deployed safety belts remain in use.
This widespread oversight means users unknowingly face significant injury risks with every journey. The cumulative stress from even minor impacts further degrades restraint system viability. Until now, a straightforward method to assess this critical degradation simply did not exist.
85%
Belts Unreplaced
After critical incidents
15%
Average Elongation
In severe collisions
Our Revolutionary Solution
01
Innovative Fibre Technology
PROTECTOR incorporates 5-15% color-changing fibers into its safety belt webbing. Each fiber features a vibrantly colored elastic core encased in an outer wrap matching the belt's standard color.
02
Visual Warning System
Upon terminal extension—from collision or cumulative stress—the outer wrap denatures, exposing the distinct inner core. This creates a highly visible, permanent indicator.
03
Immediate Recognition
The exposed pattern explicitly displays "Replace Immediately Do Not Use!" in multiple languages. This ensures unambiguous communication that the restraint system has exceeded operational parameters.
Massive Market Potential
Global new car production, totaling 89 million units in 2024 and projected to reach 91.6 million in 2025, represents a 445 million unit annual market for new safety belts (excluding replacements and commercial vehicles).
Insurance Mandate
Insurance companies will mandate PROTECTOR as the sole replacement for belts compromised by significant impacts, ensuring rapid market adoption.
Industry Benchmark
Leading prestige manufacturers are expected to adopt PROTECTOR immediately, establishing it as the new industry benchmark for safety excellence.
Heightened Consumer Awareness
PROTECTOR's introduction will heighten consumer awareness regarding safety belt lifespan, compelling them to inspect and replace existing belts.
Strategic Market Position
Dominant Market Players
The global safety belt market operates under oligopolistic competition. We aim to license PROTECTOR technology to major industry players who collectively control 75% of the global market.
Partnering with JSS or ZF TRW can yield approximately 78 million units annually. An alliance with Autoliv can boost this to over 178 million units, unlocking extraordinary revenue potential.
Financial Projections
1
FY2026
Secured £1.86M from investment and grants. Advanced R&D commenced, targeting a working demonstration prototype by August.
2
FY2027
Projected £11.1M revenue from licensing complementary IP to manufacturers.
3
FY2028
Expected £11.75M revenue from royalties and further licensing. Operating income of £8.33M demonstrates strong profitability.
4
FY2029-2030
Anticipated £15M-£17.5M revenue with sustained growth. Net profit margins will stabilize at 60-67% as market penetration expands.
Our revenue model leverages fixed per-unit licensing fees for PROTECTOR technology. We project £10-20M in upfront fees, supplemented by recurring royalties of £0.20-0.50 per installed unit for the patent duration.
ILeadership Team
Philip Lawrence
CEO
Conceptualized the PROTECTOR technology during research into color-change systems. Brings extensive international business consultancy expertise, orchestrating diverse project integration across Europe.
Dr Lynsey Calder
Project Manager
A recognized authority in color-changing textiles, Dr. Calder possesses a unique interdisciplinary background spanning Smart Textile Design and Computer Science. She currently serves as faculty at the Glasgow School of Art.
Johnathan McLean
COO
As co-founder, Johnathan brings extensive operational leadership. His experience includes senior management roles in high-profile logistics firms and London's employment education sector.
Competitive Advantage
Unique Innovation
No existing technology rivals our method for revealing safety belt flaws.
Patent Pending
Comprehensive IP protection secures our innovative safety belt and revolutionary yarn technology.
Proven Feasibility
Successfully demonstrated at a leading UK university and validated for European manufacturing.
Extensive patent research confirms **PROTECTOR**'s unparalleled position. Despite attempts by industry giants like MBB (Airbus Industrie), the Jet Propulsion Laboratory (NASA/Caltech), and the US Department of the Navy, similar innovations have not achieved success.
Our unique approach positions us to outpace these players and establish new industry standards. Production costs are comparable to conventional safety restraints, with economies of scale eliminating any differential as volumes increase.
Beyond Automotive Applications
Industrial Safety
Real-time stress indication in lifting belts, maritime ropes, mountaineering, and rope access equipment enhances workplace safety protocols.
Medical Implants
Our technology offers valuable diagnostic capabilities for surgical implant applications, improving patient monitoring and safety.
Structural Engineering
Polymer coatings provide stress indication for load-bearing structures such as industrial shelving, support beams, and joists.
Sports Technology
Detecting illicit shirt pulling in professional football and basketball uniforms ensures enhanced fairness and transparency during matches.
These complementary applications generate crucial revenue during the automotive safety regulatory approval process, ensuring operational sustainability while our core technology progresses through certification.
Investment Opportunity
Funding Required
There is a logical investment pathway set out for our investors which ensures full ability to meet milestones in a timely manner.
Timeline to Market
Prototypes developed within 6-8 months post-funding, enabling immediate market entry and launch of marketing initiatives.
Revenue Potential
A conservative 20% market penetration projects minimum annual revenue of £17.8M (at £0.20 per unit). Profitability achieved in FY2027 with a 78% net profit margin.
PROTECTOR represents a monumental leap in automotive safety. This isn't merely an improvement; it's a revolution. Join us in championing a safer future for all road users and redefining global auto safety standards.