PASSIVE VISUAL SENSING

KlaarSmart

Materials that report their own condition

SEIS & EIS Advance Assurance received from HMRC

PROBLEM

Products should not remain silent.

Most physical products will fail in silence

Overload, impact and degradation happen with no signal to the user. Industries fall back on inspection regimes, electronic sensors, maintenance schedules or human judgement.

PROBLEM

Critical materials can't tell you when they've been pushed too far

  • Football shirts cannot indicate illegal shirt-pulling
  • Seat belts cannot reveal excessive collision loading
  • Lifting slings cannot visibly communicate overload events
  • Climbing ropes cannot indicate unsafe stress exposure
  • Packaging cannot reveal spoilage or temperature excursions
  • Medical products cannot signal excessive pressure or misuse
COST

Electronic sensors can solve it, but at a cost that most products cannot tolerate

Electronic sensing adds complexity, power requirements, maintenance burdens and significant cost, while many applications need something simpler.

Electronics

Power, upkeep, cost, complexity

Passive Visual Sensing

None of these complications

TECHNOLOGY

The material becomes the sensor

Material

Colour-responsive mechanisms are embedded in fibres, textiles, films, coatings, composites and polymers.

Threshold event

When a predefined threshold is met, the material visibly changes colour.

Visible signal

Anyone can read the signal instantly, with no electronics, batteries, connectivity, software, calibration or maintenance infrastructure. Unambiguous safety messaging that everyone can understand.

COLORFLASH

ColorFlash for football makes illegal shirt-pulling clearly visible

  • Beachhead product in gigantic global market
  • Patent ready smart textile for football; a sharp pull makes the fabric change colour briefly, then return to its original state
  • Clearly highlights the scourge of the pulled shirt to all
  • Visible to referees, players, spectators, broadcasters and VAR
  • Needs zero stadium infrastructure and works at every level of football
  • Supports enforcement of existing Laws of the Game and fits existing officiating systems
  • Applicable at absolutely every level of the sport from the World Cup to the schoolyard










A visual authentication layer for the global football merchandise ecosystem

Pull test = instant proof

A simple pull makes authenticity verifiable by anyone: genuine ColorFlash changes colour under force.

Fakes are exposed

Counterfeit products that lack the colour-change reveal themselves immediately. The genuine replica global market is worth well over £6 billion annually but fakes outsell the real thing by 60% in the UK.

“Does the product change colour when I pull it? No? It’s a fake!”

The USP to end all USPs in sportswear: a unique selling point that is visible at the moment of truth.

VALIDATION

“Every single referee I have explained ColorFlash to regards this as a no-brainer.

There is no push-back at all from any match officials that I have talked to.

They simply ask when we can have it.”

Keith Hackett

former top FA referee, now leading refereeing writer & influencer

Universally strong positive feedback from experienced referees and football stakeholders points to a clear route to market acceptance.

FIRST MARKET

Football is the ideal first market, and only the first

  1. Global visibility, immediate user understanding, strong commercial incentives
  1. Existing apparel distribution channels and significant licensing opportunities
  1. VAR and goal-line technology show the sport invests in officiating, yet holding offences still go undetected
  1. Success here validates the technology and the platform strategy for every other sector
PLATFORM

One platform, more than forty identified applications

Sports and apparel

Officiating products, performance apparel, protective equipment

Automotive safety

Seat belts, child restraints

Industrial safety

Lifting slings, cranes, load-bearing equipment

Medical and healthcare

Pressure-monitoring materials, disposable diagnostics

Packaging and food

Freshness, cold-chain, tamper-evident

Aerospace and defence

Composite structures, equipment inspection


ADVANTAGE

A new category with structural advantages

Electronic sensing providers and traditional materials companies

Electronics need power, upkeep and connectivity. Traditional materials stay silent.

KlaarSmart

Platform technology: one architecture serves many industries

Passive operation: no power, electronics or connectivity

Scalable: designed for existing manufacturing and supply chains

Simple: outputs anyone can understand at a glance

Defensible: multiple patent families possible

First mover in Passive Visual Sensing

BUSINESS MODEL

We license the technology and leave manufacturing to the giants

KlaarSmart IP

Licensing fees, royalties, patent licensing

Licensed manufacturers

Sportswear, textile, automotive, industrial, packaging and medical

Branded products

Royalties flow back to KlaarSmart

Also: joint ventures, strategic partnerships, application-specific spin-outs. Economics: high gross margins, low capital intensity, global scalability, operating leverage.

projected earnings in fees, licensing and royalties of +£55 million by Y5.

IP

Intellectual property is the asset we are building

  1. Core sensing mechanisms
  1. Material integration techniques
  1. Application-specific implementations
  1. Manufacturing methodologies
  1. Industry-specific adaptations

klaarsmart is the first patent family in the passive visual sensing marketplace

ROADMAP

Three parallel workstreams take us from prototype to licences

Technology development

Optimise and validate commercial-grade material systems; prototype with ColorFlash demonstration garments and patent filings

Market validation

Engage referees, clubs, coaches, national associations, confederations, FIFA and IFAB

Licensing partnerships

Sportswear and textile manufacturers first, then automotive, industrial, packaging and medical


TEAM

A team that combines science, commerce and football access

Philip Lawrence


Founder & CEO

Originator of the the entire technology platform across each application

Johnathan McLean

Co-Founder & COO

Experienced in industrial execution & project delivery. Focus on coordinating multiple workstreams

Leading Researcher

Project Manager

Leading textile technologist with huge post-doctoral colour-change research expertise

Bernie Rohan


CFO

Seasoned industrial CPA with wide international experience, recently sold audit practice in Melbourne, Australia

Advisory Board


Top advisors

Three former FIFA officials plus two former leading national coaches and current industry influencers

  • Expertise across smart materials research, textile innovation, IP strategy, commercialisation, finance and football governance
  • Advisory network of respected football management and refereeing figures providing access, validation and guidance
THE ASK

RAISING IN 2026

£375,000 with EIS & SEIS

Starting with £125,000 as Step 1 — receive £62,500 of SEIS tax relief (50%).

Grant funding is being pursued to minimise shareholder dilution.

Investment Step 1: £125,000

Completes robust advanced patent filings and key early-stage commercial activities including international grant applications.

Investment Step 2: £250,000

Platform development, finished market-ready ColorFlash prototypes and further KlaarSmart platform archetypes, complimentary patent protection, commercial validation, licensing partnerships and business development in collaboration with grant-funded partner universities.

Grant funding of £750,000 sought on the basis of £375,000 investment available (2+1 formula)

* Projected earnings to * Year 5 of £55 million+

THE CLOSE

Invest in the intelligence layer for physical materials

  1. Proprietary platform technology with strong IP capacity
  1. Capital-efficient licensing economics and scalable recurring revenue
  1. Multiple billion-pound addressable markets
  1. A clear pathway from one visible application to a lucrative global platform business


Passive Visual Sensing: a new industrial category; as semiconductors became the intelligence layer for electronics, KlaarSmart becomes the intelligence layer for physical materials

Philip Lawrence | phil@klaarsmart.tech | +44 755 450 2000 | Klaar Smart Materials Ltd